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Our Favorite Year-End Giving Resources Online

December 13, 2018Non-Profit ManagementBy Marta Gazzera Ferro

There are endless ways to shape your year end giving plan and many points to start or expand planning. Whether your year end giving plan is a simple email on the last business day of the year reminding your donors that your organization is around, or a more robust multi channel approach, we’ve narrowed down and organized some of the online articles available to add to your resource list.

Sample Planning Schedule

  • 60-Day Year-End Fundraising Plan For Nonprofits by CauseVox
  • A Step-by-Step Guide to Year-End Giving by Bloomerang
  • 13 Steps to the Perfect Year-End Giving Campaign in 2018 by Donorbox Nonprofit Blog

Sample Year End Solicitations – Digital

  • 7 Awesome Emails to Inspire Your Year-End Campaigns by Classy
  • 5 Non-Profit Year-End Emails to Learn From by The Storytelling Nonprofit
  • What Works; What Doesn’t? Nonprofit Year-End Email Appeals by Clairfication

Sample Year End Solicitations – Mailed

  • 5 Tips for Writing Year-End Appeals That Bring in More Funds by Nonprofit Hub
  • How to Write Fundraising Appeals that Raise More Money by Network for Good
  • The 5 Rules of Successful Annual Appeal Fundraising Letters by the Fundraising Authority

Sample Year End Marketing

  • 6 Ideas for a Creative, Effective Holiday Giving Campaign by Winspire
  • 5 Tips for Powerful Nonprofit Year-End Campaign Videos by Salsa Lab
  • Video Makes Year-End Fundraising Effective by MiniMatters

Sample Year End Thank You’s and Follow Up

  • What (And Why) You Need to Learn from These 5 Smart Year-End Fundraising Campaigns by Classy
  • Year End Donation Receipts & Statements: Everything you Need to Know by Sumac
  • How to Make an Awesome (or Terrible) End of Year Donation Receipt by Breeze

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Marta Gazzera Ferro

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