Basic business principles apply across all parts of your business, including launching a small business charitable program. This week, we are sharing some pointers on how a small business can start thinking about beginning a corporate social responsibility (CSR) program. Identify something that is germane to your product, service, or founding/founders. For example, if you…
As you may or may not have seen, Starfish Impact launched a new initiative called #SupportingOurSector. We’re excited for it for a number of reasons – one, we get to support a winning nonprofit with cash and a custom pro bono services package without them having to jump through the hoops of a grant application.…
Continuing our discussion on Corporate Social Responsibility (CSR) from the previous week, let’s explore two case studies, one from a recent Starfish Impact client, and another public example, to illustrate what CSR is and how Starfish has worked with companies in the past to increase or develop them as corporate citizens. A recent client came…
Business leaders and entrepreneurs often ask me to explain Corporate Social Responsibility (CSR) and after recently lecturing on the topic at the USC Marshall School of Business, I am inspired to write again about the intersection of business and the communities and stakeholders they serve. Although there are many components to CSR, and multiple ways…
Corporate Social Responsibility has been a buzzword for several years now, but it seems to take on so many shapes! Despite this umbrella term, which can cover everything and anything from employee engagement and voluntarism, sustainable sourcing to ethical work conditions, to philanthropy and cause marketing, there are a number of strategic partnerships that have…